First of all CRM is the acronym for Customer Relationship Management, which is a program for the management of customers or rather a system to interact and maintain relationships more effectively with current or potential customers, other companies and individuals.
It's a winning strategy for every business: a new working method and process management that, by achieving organizational efficiency, allows to increase the company turnover, ensuring a high level of customer satisfaction. It's a new market logic, more customer oriented instead than product oriented.
Companies use CRM programs to organize their customer database, as well as manage the profiles of acquired and potential customers, so as to subsequently design activities and strategies to help capture new customers and maximize profits on loyal customers, trying to understand their needs and expectations.
This kind of program leads to a business strategy that combines concepts and tools of marketing, information systems and organization, and its main feature is the management of long-term relationship with the customer and the evolutionary path of customer loyalty.
CRM functions allow the enhancement and better organization of trade actions, such as marketing campaigns through mailing, telephone calls, ticketing, database and customer management, etc.
Thanks to SiProject it is also possible:
Nowadays it is increasingly difficult to sell products and services in a national market that can not be defined as growing, but rather marked by the fall in prices and the decline of services provided.
Thanks the use of a CRM, you can keep track of the social networking and events that have characterized your relationship with a client, which allows you to better understand his needs and therefore emerge and stand out in today's market.
CRM is a marketing strategy, therefore it is not linked to a single company category or a specific sector of activity.
The purpose of CRM is to increase the customer satisfaction by improving the way we relate and interact with him. For each company it is very important to learn how to relate better with each one, how to identify the most valuable customers and implement solutions to guarantee they will receive the best feedback possible.
However SiProject is not just a marketing tool for finding new business opportunities, it's also a useful support to the ordinary activity of managing the relationship with the customer, from his initial information or estimate request, to the after-sale assistance.
Sure! Every company needs to satisfy customers to be established and overcome competition, regardless of their number or the size of the company itself.
Customer loyalty is a strategic goal for market supremacy and keeping an existing customer satisfied has much lower costs than those needed to acquire a new one. To obtain it, it's important to know the client deeply so that he perceives that he is truly at the center of your attention. One of the best tools to improve relations management and more is our CRM.
Yes, it is very intuitive and user friendly. The graphics and the interface of the program are very similar to those of Microsoft Office.
Yes, you can use it on a tablet, there's an app for that! Smartphone are not recommended because the screen is too small, but you can always use the web version.
Usually the price of a CRM varies from the number of accounts that are created and that have the right to access it. Our policy is different: the price is fixed regardless of the number of users! We believe that a CRM expresses its maximum potential when many people have access to it and can enrich it with information, data collected and customer orders. We also offer the possibility of discounted rates for micro businesses, sometimes even the opportunity to acquire our CRM for free by taking advantage of state grants or others funding opportunity. In this regard, we invite you to consult our Subsidized Finance area to find out if there are any news or offers at the present. Alternatively, do not hesitate to contact us for more information, for example by filling out the appropriate Form on the page.